2022 Company

Founder Chen Yong established Lais Photographic Equipment Co., Ltd. in Shenzhen, the main photography equipment export (photography accessories and mobile phone accessories), through the wide exchange of overseas customers, clear customers for the field of photography accessories demand, improve the supply chain, order to small batch, multi-batch based.

2005 Forge ahead

Founded the "Caisi Rice" brand, positioning the high-end product route, the goal of creating a full range of photographic equipment. Consolidate customer relationships online and offline, and continue to expand customer base and brand influence. Improve the digital management of the whole process of order, customs declaration and logistics, and shorten the delivery cycle.

2024 Carry forward

Set up a sub-warehouse in Foshan, Guangdong, to increase the market of local exchange and cultural integration strategy. Continue to develop new products, strictly control cost and quality, enhance competitiveness, enhance brand activity and product categories.

2025 Development blueprint

Actively participate in the exhibition, steadily expand customers. Explore and build online channels. In combination with the current trend, we will settle in Lazad, TikTok and other platforms, use social media and talent to bring goods, and expand the blueprint of cross-border e-commerce.